
Now, let’s make the case for why Jackie is the right action hero for supply chain professionals to emulate. His goal: Elicit “oohs” and “aahs” as fans exclaim: “That’s so cool! How did he do that?”

Jackie exploits complexity to create awe. Jackie doesn’t minimize complexity he masters it. One all-time action hero, a top box-office draw, exemplifies the process-and value-of tackling complexity. A more critical screening reveals the key to conquering complexity. These aren’t, however, your most valuable takeaways from the comparison. Of course, your boss would prefer you do it without the end-game drama. Your company compensates you nicely as you save it from complexity’s chaos.After all, it enables and exacerbates the others. These include bottlenecks, glitches and risks. Like an action hero, your job is to protect your world from the chaos caused by a cast of supply chain villains.Companies spent $1.56 trillion on logistics in 2020-in the United States alone. Perhaps your critic’s eye spotted a parallel or two between movie-making and today’s supply chain universe. Audiences worldwide, it seems, are willing to pay to see heroes like the Avengers, James Bond or Katniss Everdeen vanquish villains.

Forty-nine of the top 50 all-time box office hits are action-adventure films. Hollywood is big business, and the biggest business is in action and adventure. PLUS+ subscriptions start as low as $129/year*. Every article, every chart and every table as it appeared in the magazine for all archive issues back to 2010. To upgrade your subscription account, please contact customer service at:Įmail: Phone: 1-80 (1-50 x294 outside USA) To access our premium content, you need to upgrade your subscription to our PLUS+ status. Our records show that you are currently receiving a free subscription to Supply Chain Management Review magazine, or your subscription has expired.

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